Through its collaboration with F1 Team Williams Racing, Kraken recently declared that it is setting the standard for the acceptance of cryptocurrencies.

Kraken, a well-known cryptocurrency exchange, naturally announced a cooperation with Formula 1 team Williams Racing at the convergence of the crypto and motorsport industries.

According to Kraken’s official blog, this partnership unites two organisations renowned for their technological innovation, a common understanding of the growth of finance, and a strong sense of community service.


Specifically, during the Rolex Australian Grand Prix of Formula 1, the Kraken emblem will be displayed on the airbox and back wing of Williams Racing’s FW45 single-seater.

Beyond simple branding, this image represents Williams Racing and Kraken’s combined commitment to encouraging the use of cryptocurrency.

Beyond just branding, though, this collaboration will produce unique, collectible digital experiences that are sure to pique the interest of both bitcoin aficionados and motorsport lovers.

To further emphasise Kraken’s dedication to interacting with the community, owners of specific digital collectibles on KrakenNFT will really get the chance to showcase their NFTs on the Williams Racing vehicle for the first time.

Stated differently, the partnership between Kraken and Williams Racing underscores the increasing convergence of cryptocurrency and conventional sectors.

Director of Marketing at Kraken, Mayur Gupta, stated:

The partnership presents an optimistic picture of the future of finance and community engagement, one in which technological innovation and established quality meet to create a dynamic environment.

Williams Racing and Kraken represent the promise that results from combining innovation, performance, and quality. Both are established brands.

Founder of Kraken Jesse Powell reveals the incapacity of SBF’s FTX VCs

Jesse Powell, the founder of Kraken, recently voiced his dissatisfaction with the venture capital firms (VCs) that contributed to Sam Bankman-Fried’s (SBF) FTX, claiming that their incompetence permitted obvious fraud.

Powell claims that the VCs failed to do their due diligence in order to find any potential discrepancies within the company in question.

Rather, the persona that SBF cultivated deceived them.

Powell claims that the investors neglected to take into account the potential impact that SBF’s FTX relationship with Alameda may have had on the business’s operations as a whole.

Powell added that they failed to take into account the possibility that Alameda and FTX’s disagreements could cause issues for a business whose main goal was to turn a profit.

The SBF trial, which is currently underway in New York, has exposed the company’s disorganised management style and lack of appropriate corporate safeguards for investors.

Finally, not unexpectedly, the crypto world has been stunned by the scathing testimony and evidence from former top executives including Caroline Ellison, the CEO of Alameda, and Gary Wang, the co-founder of FTX.

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